Continental Diamond is an innovative, locally owned, family business with a commitment to our core values of honesty, fairness, education and contribution. We treasure our family of customers, employees and community.
OUR STORY
Continental Diamond is a locally owned, family business that has served the Twin Cities for more than 25 years. We first opened our doors in a small apartment in Uptown Minneapolis with a single showcase. Today, we carry the largest selection of loose diamonds in the state and represent some of the world’s finest jewelry and watch designers.
Our full-service jewelry store includes the on-site expertise of two GIA Graduate Gemologists, seven GIA Diamond graduates, three master goldsmiths in our in-house repair shop, a watch specialist, a custom jewelry designer, and a career jewelry sales team. Owners Jimmy and Helain Pesis hand select each item they sell - from small diamonds to large diamonds, timeless jewelry pieces, the hottest fashion trends, and some of the finest timepieces in the world.
We were the first jewelry store in the Twin Cities to grade diamonds by the four C's: Color, Clarity, Carat Weight, and Cut. By using an education and value-based approach, we have earned the trust of tens of thousands of customers, including many celebrities.